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Against iconic LA backdrops, each image amplifies Ohtani's scale—not just physically, but metaphorically. He becomes an elevated figure of pride, strength, and aspiration. Through dramatic scale and surreal energy, the campaign transforms LA into Ohtani's playground—a cityscape where sport and culture intersect.
Beats' choice to pair its most iconic products with Ohtani in this visual story was deliberate. As an LA-born brand rooted in sports, music, and entertainment, Beats shares both its home and its spirit with Ohtani—a journey defined by ambition, performance, and unmistakable boldness.
Back to back champion. 4-time MVP. Shohei Ohtani is larger than life.
— Beats by Dre (@beatsbydre) January 14, 2026
歴史に残る2連覇。4度目のMVP。大谷翔平、想像を超えたその先へ。 pic.twitter.com/JLHizt5eKO
"Los Angeles is a city of energy, culture, and ambition," says Shohei Ohtani. "Wearing Beats and seeing myself rise above the skyline feels symbolic of the connection I have with this city and our fans. We rise high together."Ohtani has won four Major League Baseball MVP awards in Los Angeles, including two American League awards with the Los Angeles Angels in 2021 and 2023 and two National League awards with the Los Angeles Dodgers in 2024 and again in 2025 as the Dodgers won back-to-back World Series titles.
You can download Adobe Photoshop as a part of Creative Cloud for only $54.99/month
Adobe Photoshop is a recognized classic of photo-enhancing software. It offers a broad spectrum of tools that can turn your inspiration into incredible images, photos, composites, 3D artwork, paintings, and graphics on any device.
Photoshop has become the choice of thousands of creative professionals around the world. First introduced in 1988, it still is the world's leading image-editing software.
Although Photoshop for Mac is the most comprehensive graphics and image-editing software available in the market today, it has a very intuitive and easy-to-navigate interface.
With recently improved usability, this photo-editor has become even more enjoyable to use. The interface loads as soon as you decide to use Photoshop.
A user-friendly interface updates you about new features, suggests learning content, and allows you to quickly access recent files. You can easily pick up where you left or create a new project, access cloud and desktop pictures, and open an existing document.
Adobe has recently announced the launch of its new Content-Aware Fill workspace. It allows you to remove objects or distracting elements from your images easier than ever before.
This new option offers an interactive editing experience. Now, you can take full Control over which "good" parts of the picture to use to replace the undesired areas. It allows resizing the initial selection, rotating, scaling, and mirroring content.
The latest version of the software provides a new Frame Tool that allows you to enjoy much simpler masking. Now, you can place shapes and text into placeholder frames and fill them with pictures. To create elliptical or rectangular forms, you only need to select the Frame Tool and press "K."
There is also a new default feature of multiple undo. If you want to view an object before changes are applied, just click Control + Z (for Windows OS) and Command + Z (for macOS). Don't worry about losing any project changes in Adobe Photoshop on your MacBook Air or MacBook Pro. With a new auto-commit feature, they are saved automatically.