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‘Relax, it’s iPhone’-campagne zorgt voor controverse in Italië


https://www.macfreak.nl/modules/news/images/iPhone17Lineup-icoon.jpg
Apple heeft al een tijdje de campagne ‘Relax, it’s iPhone’. Daarin zien we iPhones in allerlei situaties waarvan je op het eerste gezicht zou zeggen dat dit op zijn minst tot ernstige schade zou moeten leiden. De ‘clou’ is dan natuurlijk dat een iPhone dat allemaal prima kan verdragen.

Hieronder twee voorbeelden van deze campagne van Apple, mocht je die niet zo snel weer op ... Lees verder...
AppleNieuws Feed

Apple wil iPhone-foto’s verifieerbaar maken


Apple werkt aan een nieuwe manier om aan te tonen dat een foto daadwerkelijk met een iPhone-camera is gemaakt. De functie, die in een bètaversie van iOS 27 is aangetroffen, moet gebruikers helpen om echte foto’s te onderscheiden van door AI gegenereerde of gemanipuleerde beelden. De technologie draagt de naam Apple Reference Image. Het systeem…


International
MacRumors.com Feed

'iPhone Ultra' Could Face Staggered Country Rollout Like Vision Pro


Apple's foldable "iPhone Ultra" may get a Vision Pro-style staggered country-by-country launch over several months, with initial availability limited to the U.S. market, according to an Australian publication.


In a report labeled "exclusive," ChannelNews said today it has been told by local carriers and one major retailer that Apple's first foldable iPhone won't be on the shelves when the iPhone 18 Pro models launch in September. Instead, Apple will release the book-style device in the U.S. market first, followed by key markets including China over two or three months.

The staggered launch is said to be due to supply setbacks and "pricing problems." The publication's sources also claim that Apple is "having testing issues with production models that have already been built."

Apple analyst Ming-Chi Kuo claimed last month that Apple would unveil its first foldable iPhone at the same time as the iPhone 18 Pro and iPhone 18 Pro Max, but that iPhone Ultra pre-orders would start at a later date than the latter models.

Kuo said manufacturing challenges have limited early production, but this is the first time we have heard that a staggered country rollout could be another consequence of continuing supply issues.

Vision Pro All Over Again?


It wouldn't be the first time Apple has launched a new product in a staggered manner. When the Vision Pro launched in February 2024, it was only available in the U.S. initially. The headset was later launched in China, Hong Kong, Japan, and Singapore in June, followed by Australia, Canada, France, Germany, and the UK in July.

The reasons for the Vision Pro's staggered launch came down to low volume production, retail store readiness, and the fact that it was an entirely new category for Apple. All three could arguably apply to the company's first foldable.

Multiple reports have suggested the iPhone Ultra's production has faced hurdles because of the complexity of the device, with the hinge structure and display durability testing having been the principal bottlenecks. However, those issues were thought to have been resolved during trial production at Foxconn, with Apple subsequently raising its order to around 10 million units, up from 7-8 million units for the year, according to Nikkei Asia.

That said, 10 million units amounts to only a third of Kuo's forecast of 20-22 million units for iPhone 18 Pro models this year. Meanwhile, Kuo still believes Apple's supplier will ship only 7-8 million foldable iPhones in 2026. At such a relatively small number, Apple would presumably struggle to stock 40+ countries on launch day.

It's worth bearing in mind that a staggered market launch is a claim made by the report's sources, and remains uncorroborated. Either way, we should know for sure soon enough. The iPhone Ultra's unveiling is only a matter of weeks away, and we're expecting it to feature an inner display of around 7.7 to 7.8 inches, a 5.5-inch cover screen, a thickness of roughly 4.5mm, and a starting price above $2,000. Apple's iPhone event is most likely going to happen on Tuesday, September 8 or Wednesday, September 9.
Related Roundups: Apple Vision Pro, iPhone Fold
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

This article, "'iPhone Ultra' Could Face Staggered Country Rollout Like Vision Pro" first appeared on MacRumors.com

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MacUpdate.com Hot Picks Feed

Adobe Photoshop 25.5 - Professional image editor.




You can download Adobe Photoshop as a part of Creative Cloud for only $54.99/month

Adobe Photoshop is a recognized classic of photo-enhancing software. It offers a broad spectrum of tools that can turn your inspiration into incredible images, photos, composites, 3D artwork, paintings, and graphics on any device.

Photoshop has become the choice of thousands of creative professionals around the world. First introduced in 1988, it still is the world's leading image-editing software.

Intuitive and clean user interface

Although Photoshop for Mac is the most comprehensive graphics and image-editing software available in the market today, it has a very intuitive and easy-to-navigate interface.

With recently improved usability, this photo-editor has become even more enjoyable to use. The interface loads as soon as you decide to use Photoshop.

A user-friendly interface updates you about new features, suggests learning content, and allows you to quickly access recent files. You can easily pick up where you left or create a new project, access cloud and desktop pictures, and open an existing document.

Convenient content-aware fill workspace

Adobe has recently announced the launch of its new Content-Aware Fill workspace. It allows you to remove objects or distracting elements from your images easier than ever before.

This new option offers an interactive editing experience. Now, you can take full Control over which "good" parts of the picture to use to replace the undesired areas. It allows resizing the initial selection, rotating, scaling, and mirroring content.

Enjoy a range of new tools

The latest version of the software provides a new Frame Tool that allows you to enjoy much simpler masking. Now, you can place shapes and text into placeholder frames and fill them with pictures. To create elliptical or rectangular forms, you only need to select the Frame Tool and press "K."

There is also a new default feature of multiple undo. If you want to view an object before changes are applied, just click Control + Z (for Windows OS) and Command + Z (for macOS). Don't worry about losing any project changes in Adobe Photoshop on your MacBook Air or MacBook Pro. With a new auto-commit feature, they are saved automatically.

What's new in Photoshop

Version 21.2:
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  • Now, Adobe Photoshop can find and add all available fonts to your libraries automatically when you open a project.
  • In updated Photoshop, Adobe Camera Raw workspace provides all your tools right where you need them so that you can work on your project more efficiently.
  • You can experience higher accuracy with the enhanced Match Font feature that allows vertical text, provides multiple-line detection and offers even more typefaces.
  • Now, you can change the orientation and add a rotation to any pattern in Pattern Overlays and Pattern Fill layers much more easily than before.


  • Create and save your presets for future use or import and export to share inspiration.
  • You can now adjust text alignment, spacing (leading and kerning), and font style (bolding, italicizing, underlining) directly from the Contextual Task Bar.


  • 8 GB RAM (16 GB recommended)
  • 4 GB of available hard-disk space for installation; additional free space required during installation (cannot install on a volume that uses a case-sensitive file system or on removable flash storage devices)
  • Internet connection


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